There’s no doubt that as a nation, we are becoming more conscious about the products we buy. But, with so many different priorities, and different claims made by brands, wading through the greenwashing can be difficult. Here, the experts at ethical brands offer their tips:

  • Compostable packaging: You should try to keep an eye out for products that are using compostable packaging. The experts at Ombar, which uses fully compostable packaging, advise that such packaging does not belong in your recycling bin and should go straight into your food waste (although always check your local recycling rules).
  • Opting for organic: Organic foods are very easy to spot, as they will have a certification label on the pack. In terms of organic, it simply refers to products that have not had any toxic pesticides on them – better for you and the environment, suggest the people at Ferme Fermentino, an organic vegan cheese alternative.
  • Shop local: Shopping in your local high street as opposed to in big out-of-town supermarkets not only supports the local economy, but the owners will also often stock local produce, meaning far fewer food miles and a lower carbon footprint.